Pilot Brewing
Branding & logo, digital media & ads, graphic design, web designClient Industry: Brewery, Food & Bev
Project summary
Our client Pilot Brewing is a local brewery in Plaza Midwood, Charlotte. The main goal was to establish a brand identity and increase brand awareness. The brewery also needed help with social media, digital marketing and various graphic design tasks. We worked with brand guidelines, redesigned the logo, created a consistent brand color palette and typography, designed brand assets such as pattern and brand mascots. After the brand guidelines completion it was time to completely redesign the existing website. We also made new beer can label designs, custom merch options. Our efforts increased the brewery’s visibility in the neighborhood by drawing new customers and making the brewery a destination for locals.